About Us

we're Louise and Fran-two friends and mums who share a love for kids being exactly who they are. We believe kids clothes should be just as fun, bold, and full of personality as the kids who wear them. After years of dressing our own little ones, we set out to create a label that blends playful style with lasting quality. Our pieces are made for jumping, running, lounging and living- crafted from soft, durable GOTS-certified fabrics that are kind to kids. We design with comfort first, colour always and childhood in mind.